BRAIN MANURE

A dollop of creative fertiliser

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We like people who are honest in argument, honest with clients and, above all, honest with consumers. We admire people who work hard, who are objective and thorough. We detest office politicians, toadies, bullies and pompous asses. We abhor ruthlessness. 
The way up our ladder is open to anybody… in promoting people to top jobs we are influenced as much by their character as by anything else. 
The recommendations we make to our clients are the recommendations we would make if we owned their companies, without regard to our own interest.

Another gem from David Ogilvy. Fuck, we need more of that grit in the business today…  

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